Celebrating 25 Years of Dion Snowshoes
Posted by Joanne Petrozzi-Jones on July 21, 2025
Posted by Joanne Petrozzi-Jones on July 21, 2025
This year marks a major milestone: 25 years since Dion Snowshoes was founded by Bob Dion in the hills of southern Vermont. What began as one runner’s quest to build a better snowshoe has grown into one of the most trusted names in winter performance gear—serving athletes, outdoor adventurers, and snowshoe enthusiasts across North America and the globe.
We’re celebrating the trail that brought us here—shaped by craftsmanship, constant refinement, and the people who’ve helped build this community from the ground up.
In 2000, Bob Dion—a competitive ultrarunner frustrated with the clunky, unreliable snowshoes on the market—decided to build his own. Armed with a background in mechanical design and a deep understanding of racing demands, he created a brand-new modular snowshoe system: lightweight frames, interchangeable cleats and bindings, and quick-release bindings designed for comfort, control, and performance.
Those early models weren’t made in a factory—they were hand-assembled in Vermont, tested on trails, and refined over time. Dion Snowshoes quickly found a following in the snowshoe racing world, and its reputation grew by word of mouth.
This anniversary is a chance to reflect on the miles behind us—and the people who’ve made them meaningful. Whether it was a quiet afternoon of snowshoeing in the woods or a hard-earned race finish, your stories have been part of ours from the beginning.
The principles that shaped our beginnings — precision, adaptability, and ruggedness — are still at the core of every snowshoe we build.
Dion-NeviTREK continues to design and manufacture most of our products, particularly our snowshoes, in the United States, staying committed to quality craftsmanship and the needs of the racing and winter recreation communities.
To mark 25 years, we’re rolling out a season of new experiences:
🔺 Coming Soon: Limited-Edition 25th Anniversary Gear
Commemorative apparel and accessories that celebrate where we started—and how far we’ve come.
🔺 Community Challenges & Giveaways
We’ll be inviting you to share your favorite trails, race memories, and Dion stories—plus chances to win exclusive gear.
🔺 Sponsored Races & Events
This season, we’re partnering with races across the U.S. to support the sport and connect with the people who built it.
🔺 New Content & Behind-the-Scenes Features
We’re telling the full story—from Bob Dion’s first handmade pair to what’s next for the brand.
🔺 Special Promotions All Winter Long
Look out for limited-time offers and bundles designed to thank our community for 25 incredible years.
We’re proud of what we’ve built—and even more excited for what’s ahead. Here’s to 25 years of innovation, and to every person who helped get us here.
Stay tuned, get involved, and thank you for being part of the story.